| art direction | user experience | graphic design | illustration |

Profile

Have over 12 years proven experience in complex business and systems environments on high traffic, market share enterprise sites with EMEA positions in both agency and client-side environments. Specialize in ecommerce, dynamic, database driven web sites and application information architecture, interaction design and content strategy. With a focus on meta-data utilization in search, navigation and account management. Lead projects from concept to launch of complete redesigns, content migrations, new product and feature design, integration, implementation, user research and UAT testing. Veteran champion and practitioner of user centered design techniques in methods resembling agile through waterfall. Author and moderator of diverse contextual and observed usability studies, workshops and prototypes. Responsive to user research results and site analytic analysis to increase ROI, conversation and seamless task completion. Manage small teams of permanent and contract user experience architects, usability specialists, copywriters, visual designers and vendors.

Include: User experience, information architecture, interaction design. Requirements gathering and authoring. Scenarios and personas. Process flowcharts, sitemaps, and annotated wireframes. Functional specifications. Content and data audits and strategy. Site evaluations, competitive analysis and site analytics. Usability testing and research. Lead client workshops and review sessions. Production of interactive prototypes, Photoshop screen mock-ups, page templates, graphic design guidelines, redlines, and final assets. HTML and CSS.

Background: Graphic design and art direction for games, entertainment, and publishing sectors. Instructor at SeattleÕs School of Visual Concepts. Have dual citizenship with the US and the UK.

Visit my User Experience online portfolio to view more work samples and downloads at: http://sueannharkey.com.

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Eddie Bauer
August 2011 > present, Bellevue (contract)
www.eddiebauer.com

User Experience Designer
Interaction design for retail ecommerce web site. With a focus on quick succession Q4 checkout conversion enhancements. Other projects include: addition of 'Live Chat', 'Store Locator' API upgrade, 'Error Messaging' audit, analysis and resolutions, 'No Search Results' content additions and presentation enhancements, 'Free Shipping' promotion code use cases and 'Product Page' concepts based on user testing results and competitor analysis.

Closely assist in usability testing of functionality and resolution support for various research projects. Provide user experience patterns, annotated wireframes and behavior specifications for implementation. Contribute substantial support on QA testing, issue logging and tracking. Work directly with and lead internal and 3rd party developers, project managers and analysts from requirements through design, specifications presentations, issue resolution and final implementation.

Eddie Bauer, is a specialty outdoor brand that offers signature outerwear; men's and women's clothing, gear and accessories; and world-class mountaineering gear. All built to one standard: to be the best. A specialty retailer with approximately 370 stores throughout the US and Canada, catalogs, web sites, and joint ventures in Germany and Japan.

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iSoftStone
June > August 2011 Kirkland (contract)
www.isoftstone.com

Information Architect
Information Architecture for the integration of a new mobile developers API products catalog and 3rd party development platform service project for a leading client in the telecommunications sector. My role included: requirements gathering through conducting on-site client workshops and review sessions with cross discipline business stakeholders. Provide navigation structures, flowcharts, sitemaps and wireframes. Work closely with client leads and iSoftStoneÕs internal user experience design team.

iSoftStone is a leading China-based provider of outsourced technology services, including IT consulting & solutions, IT outsourcing services and business process outsourcing services.

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Salient6
March > June 2011, Bellevue (contract)
www.salient6.com

Information Architect
Lead Information Architect for the addition of SharePoint Intranet hub templates. My role assisted in conducting on-site workshops to establish business requirements for a client in the financial services sector. I provided scenarios, content strategy, navigation structures, flowcharts, sitemaps and annotated wireframes.

Salient6 provides user-centered, process-driven solutions to enterprise business challenges using Microsoft SharePoint and .NET platforms.

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Garrigan Lyman Group
March 2011, Seattle (freelance consultant)
www.glg.com

UX Designer
Brought in to lead the user experience design of a Microsoft Windows Live stand alone site. Provided flowcharts, annotated wireframes and conducted internal and on-site client review sessions.

The Garrigan Lyman Group (GLG) is an award-winning full-service digital creative agency headquartered in Seattle. Unlike traditional firms, GLG offers unmatched brand and interactive experience, strategic insight, creative vision, and technology-forward solutions.

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Microsoft
October 2010 > February 2011, Bellevue (contract)
https://adcenter.microsoft.com/

UX Designer
Microsoft Advertising - adCenter - pubCenter - Graphic designer III
A contract role to assist in the interaction design for enhancements to the online advertising end-users account management tools and dashboards. Worked closely with research providing click-by-click test prototypes and resolutions recommendations. Provided product managers with UX behavior specifications, graphic design guidelines, redlines and final assets for implementation.

Microsoft's adCenter is a robust collection of online advertising campaign creation and reporting tools for placement in Bing, Yahoo!, and MSN search results.

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Produxs
June > July 2010, Seattle (contract)
www.produxs.com

User Experience Architect
Provided ongoing as-needed freelance consultancy. Worked on-site at a leading online advertising company, Marchex, to produce designs and data-visualization concepts for enhancements to their online reputation management product. And provided multiple designs for a dynamic automotive domain vertical.

Produxs is a Seattle based agency specializing in SEO solutions.

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Tobias and Tobias
February 2008 > January 2010, London
www.tobias.tv

Head of User Experience March 2009 > January 2010
Manage small permanent team consisting of Usability Specialist and Sr. User Experience Architect. Resource planning and recruitment of freelance contractors. Review and mentoring on UE deliverables. Client facing support, preparation and presentation of pitch materials for new business development. Hands on information architecture and interaction design.

Sr. User Experience Architect February 2008 > March 2009
Information architecture and interaction design for blue chip financial services institutions and transportation client base web sites.

Projects Include:

• Fidelity International web 2.0 redesign: fidelity.co.uk
• First Capital Connect communication site for Thameslink Programme: thameslinkprogramme.co.uk
• Leading UK investment bank (IB) SharePoint intranets and redesigns

Provide:

• Content and data audit spreadsheets and analysis
• IA and wireframes for new Endeca faceted search facility
• IA and wireframes for client and account management secure sites
• IA and wireframes for rail transportation communication site
• IA and wireframes with content management schematics for IB SharePoint Intranets

Tobias and Tobias is a London agency that provides full service design and build solutions for financial services, transportation and ecommerce web sites.

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LBi
October > December, 2007 London
www.lbi.com

User Experience Architect

• Designated to the Wealth and Health portfolio. Assigned to lead the design of a prototype for a large German investment banks intranet.

LBI is the leading European full service and fully integrated digital agency network servicing clients with marketing and technology solutions.

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Sr. Information architect

• Creation of UML schematics, flowcharts, site maps, and wireframes
• Navigation and interaction design
• New product development solutions in high fidelity page mock-ups
• User experience research and analysis
• Italian Sportsbook concepts and user testing prototype

Product launches include:

• Betfair portal redesign
• Multiples Bet Sporting Exchange product release
• Aggregated Football Zone product release
• Starting Price Bet Sporting Exchange product release

Betfair is the world's leading online betting exchange with 90 per cent of the world betting exchange market, a concept it has pioneered which allows punters to choose their own odds and bet against each other.

Betfair serves over 80 million page views per day on up to 3,000 different betting markets. Supporting 5 million transactions a day and processing more than 300 bets a second from 100,000 active users.

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LOVEFiLM
July > December 2005, London (freelance consultant)
screenselect.co.uk

UI and usability consultant for screenselect.co.uk

• Site behavior evaluations and competitor reviews
• Analysis of usability studies
• Assessment of works-in-progress prior to launch
• Provide UI solutions in Photoshop page mock-ups and reports

LOVEFiLM (then Video Island) delivers online DVD subscription services. Its ScreenSelect brand has merged into the acquisition of lovefilm.com. It provides a white label DVD subscription modules for the UK's largest national brands: Tesco, ITV, MSN and easyGroup.

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Getty Images
July > September 2005, image.net, London (fixed contract)
gettyimages.com
image.net
Media Manager details

Project Manager/Business Analyst

• User interface design of white label shopping cart feature for Getty Images Media Manager 5.4 product launch
• Business analyst
• Requirements gathering, flowchart schematics, and functional specifications authoring
• Project management

Getty Image's Media Manager is an on-demand digital asset management service that efficiently streamlines the creation, management and distribution of digital assets and marketing materials. I was contracted by image.net the London firm who develops the Media Manager product after Getty acquired Digital Vision where I was previously working.

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Digital Vision ltd.
October 2002 > June 2005, London, New York
digitalvision.com.

Site Director/Web application design specialist

• User interface design for ecommerce web site and new backend web application tools
• Redesign and launch of ecommerce web site supporting three currencies, six languages, and three digital asset types
• Information architecture, annotated wireframes and page mock-ups
• Requirements gathering, flowchart schematics, and functional specifications authoring
• Business analysis, work directly with senior management in establishing and authoring business charters and requirements for new development
• Content management and localization
• Usability study design, recruitment, orchestration, analysis and final report presentation
• Conduct of contextual usability interviews with in-house end users and key account clients
• Evaluate and provide solutions for improved user experience, client services and data integrity
• Project management
• Outsourcing and staffing of QA testing
• Introduction of production methods, procedure tools and documentation systems
• Staff and client training
• Oversee small web design team and online marketing presentation and tools

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Getty Images
September 1998 > June 2002, Seattle
gettyimages.com

Information architect / user interface designer II 2000 > 2002

• User interface design and implementation of new features and functionality on ecommerce web sites and proprietary backend web applications: user dashboards, custom online discounting tool, and financial sales reporting
• Information architecture
• Use case business requirements analysis and authoring
• Creation of flowcharts, site maps, scenarios, personas, and functional specifications
• Production of screen mock-ups, templates, and final graphic files
• Provide integrated support and solutions to usability studies and reports
• Support to software engineers and QA specialists throughout the development cycle
  

Senior web designer: 1998 > 2000. photodisc.com (now retired)

• Oversee all marketing design and development for new promotional features and functionality
• User interface design and implementation of site localization
• Design and delivery of all online advertising campaigns
• Redesign of online CD store
• Design and HTML for stand alone e-newsletters
• Design and preparation of templates and final web graphics
• Print design for marketing and brand product collateral, and trade show displays

Getty Images is the leading provider of imagery and film to communications professionals around the world. The first company to license imagery via the web, moving the entire stock photography industry online. gettyimages.com serves an average of 2.3 million unique visitors each month. Nearly 100 percent of the company's visual content is delivered digitally.

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Unapix/Miramar
1998, Seattle

Art Director

• Art direction for home video and CD product line packaging, advertising and marketing collateral
  
• Outsource of all graphic design, illustration, copy writing and production for over 95 titles
• Budgeting, scheduling, and staffing
• Supervision of small in-house production staff
• Worked within strict licensing guideline directives from third party providers; PBS, The Discovery Channel, The Learning Channel, and United Airlines
• Strategic development, team formation, art direction, IA, UI, graphic design, production, and specifications for film ecommerce web site launch thehorrorshop.com (now retired)

Unapix/Miramar was a small film and music publisher and distributor which licensed titles from independent TV producers such as the Discovery Channel and PBS.

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Wizards of the Coast
1995 > 1998, Seattle
wizards.com

Art Director / Senior Graphic Designer

• Art Direction of over 1200 illustrations for their leading brand,
  Magic: The Gathering trading card game
  
• New brand development
• Intellectual property concept and development
• Product localization
• License and franchise creative direction
• Artist recruitment and development, contract negotiations, art purchasing, vender relationships
• Content and asset management
• Scheduling, budgeting, hiring, and staff mentoring
• Style guides and presentation
• Graphic design and production of game packaging and components, marketing collateral, event displays, print ads, logos, and books
• Managed a team of graphic designers, copywriters, and production staff
• Prepress, print production, and press checks
• Art direction for photo shoots, advertising campaigns, and product shots
• Magazine art direction, design and production

awards
• Selected Juror and awarded Art Director for the Fourth and fifth Annual Spectrum International Competition for Fantastic Art, 1997, 1998
• Best overall Collectable Card Game Art, Reader's Choice Award, SCRYE Magazine, 1996
• Best Graphic Presentation of a Board Game, 1996 Origins Award

Wizards of the Coast, Inc., now a subsidiary of Hasbro, Inc., is a worldwide leader in games and entertainment products. Their premier trading card game, Magic: The Gathering, has several billion Magic cards in circulation, available in 70 countries and nine languages. Their popular Pokemon franchise from Nintendo proved a mass-market success.

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instructor

School of Visual Concepts
1998 > 2002, Seattle.
svcseattle.com

• Tenured instructor in QuarkXPress, Adobe Illustrator,
  Electronic print production
  
• Class curriculum and source material creation

Univ. of Washington certificate program -- 2001

• Instructor for Graphic Production for Print and the Web, QuarkXPress

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Awards

• Selected artist from the juried competition, DPI (Digitally Propelled Ideas) exhibition at Kellogg Univ. Art Gallery, CA St. Polytechnic University, Pomona, 2000.
• Selected Juror and awarded Art Director for the Fourth and fifth Annual Spectrum International Competition for Fantastic Art, 1997, 1998
• Best overall Collectable Card Game Art, Reader's Choice Award, SCRYE Magazine, 1996
• Best Graphic Presentation of a Board Game, 1996 Origins Award
• Best Cover Design, 1996, The Seattle Arts Festival
• Addy for typography on Santa Fe Trails Metro ID, New Mexico, 1992

Applications

• Photoshop
• Illustrator
• Axure
• Visio
• Microsoft Office
• QuarkXPress
• BBEdit
• HomeSite
• VisualSourceSave
• HTML
• CSS
• Macintosh and Windows platforms

URLs

adcenter.microsoft.com/, UX design, 2010 to present

produxs.com, User Experience Architect, 2010

fidelity.co.uk, Sr. Information Architect, 2008-09

UK wealth management, Sr. Information Architect, 2008-09

UK investment bank, Sr. Information Architect, 2008-09

thameslinkprogramme.co.uk, Sr. Information Architect, 2008

betfair.com, Sr. Information Architect, 2006-07

screenselect.co.uk, UI and usability consultant, 2005

jivamuktiyoga.co.uk, webmaster, site design, 2004-07

digitalvision.com , Site Director/web application design specialist, 2002-05

gettyimages.com, user interface designer, 1998-2002

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